Top 3 reasons you should attend SXSWedu
Last month Matygo had the honour of presenting at one of North America’s leading education technology conferences, SXSWedu. Our CEO, Paul Lambert, pitched our new direction as the flipped classroom platform and we were thrilled with the response. If you’re in the edtech space we recommend you check out SXSWedu, but what makes it so special?
Innovation takes centre-stage
You would expect innovation to be a key feature of a leading edtech event, and it was with startups from all over the world being invited to share their vision of the future.
LAUNCHedu drew crowds during SXSWedu as it featured edtech startups pitching their business ideas to a panel of industry judges. Matygo, along with other burgeoning startups like GYLO and LearningJar, shared their unique perspective on how they plan to shape the future of education technology.
The seats were full and Twitter was buzzing with commentary all about the best of edtech innovation — just check out this social coverage.
Meet the who’s who of the edtech industry
Coming face-to-face with some of the biggest names in edtech is just one more of the main draws to an industry-wide conference like SXSWedu.
We had the pleasure of meeting journalists from Getting Smart and EdSurge; representatives from some of biggest companies in the biz, like Pearson and Macmillan; and even some cutting-edge kindergarten teachers. Getting to hear the thoughts of industry leaders during keynotes and panel discussions rounded out the whole SXSWedu experience.
Gathering this many people with a shared passion for education produces an energy that is palpable. You are virtually guaranteed to leave this conference with inspiration and new friends.
Get a glimpse into the future
What do you get when you’re surrounded by the who’s who of the edtech industry, innovative startups and panels led by industry leaders? You’ll find yourself smack dab in the middle of the buzz you’ll be hearing about for the next year. Here’s what to look for in 2012:
- Edtech tools and software are going to have to prove their worth through analytics and insights into learning habits and the efficacy of the tools
- Edtech journalism is going to continue to grow and distinguish itself from the general category of tech journalism. Edtech startups will greatly benefit from this
- More and more education companies and schools are using the outcomes of scientific research and experiments, rather than tradition, to influence their decision making
- Plain old LMS’s are falling out of favour. It’s no longer enough to use technology for the sake of technology in education — there must be clear benefit to the learners
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To all our friends we saw at SXSWedu, and to all those who will be making the trip next year, we look forward to seeing you in 2013!









